Meet the Team

Cliff van Belkum

Chief Executive Officer

Cliff spent 9 years as a corporate executive with the Telesure group where he excelled in sales and marketing.

After leaving the corporate world he owned several financial services companies where his expertise in running large sales, marketing and service call centers lead to each of these companies becoming very successful. He has an intimate knowledge of underwriting managers, insurance assessing and insurance investigation. He consults to various companies, assisting them with product design and product distribution.

Sharon Poobalan

Sharon has, over the past seventeen years, navigated the intricate landscape of the corporate world as an integral member of the executive teams within the insurance sector of both Standard Bank and Absa. Her tenure has been defined by strategic decision making, fostering growth and driving innovation in financial services.

Beyond corporate realms, she also cultivated success as the owner of two thriving independent financial services providers, leveraging her expertise to deliver tailored solutions to clients. This journey has honed her leadership skills, deepened her industry knowledge, and solidified her commitment to excellence in the ever-evolving realm of finance services and risk mitigation.

Leslie Cameron

Chief Executive Officer

Leslie has over thirty years of experience in information technology. Primarily in the financial services and telecoms sector including expertise in customer relationship management, enterprise resource planning, applications management, data management, information security, and other information technology operations.

He was a senior IT manager at Internet Solutions. Currently he is the Managing Director of AlertPlus Technologies which he co-founded. He is also the IT director for HMES, a non-governmental organisation.